Skip to contentSkip to footer


What happens with you personal details?


Valkenhorst Internet B.V. processes information about people on a daily basis. Valkenhorst Internet B.V. adheres to the law. Valkenhorst Internet B.V. respects the privacy of the persons about whom it receives information and treats the information strictly confidentially. In this privacy statement we explain which personal data Van der Valk processes and for what purposes.

Valkenhorst Internet B.V. verwerkt dagelijks informatie over personen. Valkenhorst Internet B.V. houdt zich daarbij aan de wet. Valkenhorst Internet B.V. respecteert de privacy van de personen over wie zij informatie ontvangt en behandelt de informatie strikt vertrouwelijk. In deze privacyverklaring leggen wij uit welke persoonsgegevens Van der Valk verwerkt en voor welke doeleinden.

For the privacy statements of Valk Loyal and the Van der Valk Exclusive hotels and restaurants we refer to the relevant websites. Valk Loyal is the responsibility of BV The other entities referred to, such as the hotels, do not fall within the (processing) responsibility of Valkenhorst Internet BV The privacy statement also does not apply to the processing of personal data by third parties. such as companies and / or websites that offer travel or travel packages. We encourage you to read the privacy statement carefully.

Valkenhorst Internet B.V. located at Prins Bernhardstraat 75 in 4132 XE Vianen, Chamber of Commerce number 27380247, website:, e-mail address:, is responsible for the processing and storage of your personal data. If you have questions about the content of the privacy statement, please contact

Where 'Van der Valk Exclusief' is referred to below, Valkenhorst Internet B.V. meant.


Van der Valk Exclusief processes various types of personal data for different purposes. Below is an explanation of the personal details and purposes.

2.1 Guest administration
For (booking) an overnight stay in one of the Van der Valk Exclusive hotels, or for renting one of the meeting rooms of Van der Valk Exclusive hotels, the hotel has your gender, name, address, place of residence, telephone number, e -mail, day of departure and arrival and your payment details. Van der Valk Exclusief collects these data and passes them on to the right hotel. We may also request additional personal information from you for the performance of our services, such as your nationality or guest preferences. We only process health data on the basis of your consent in order to be of better service to you, for example providing disabled access. These data are only used internally and are not passed on to other organizations for commercial purposes.

2.2 Van der Valk Exclusive account
To book a reservation, we create an account. This way, reservations and information requesting a follow-up visit are easy to view, change and cancel. To create an account we ask for your gender, name, address, place of residence, telephone number and e-mail details. This personal data is stored encrypted in our database.

2.3 Van der Valk Exclusive account
To book a reservation, we create an account. This way, reservations and information requesting a follow-up visit are easy to view, change and cancel. To create an account we ask for your gender, name, address, place of residence, telephone number and e-mail details. This personal data is stored encrypted in our database.

2.4 Van der Valk Exclusive app
You can download the Van der Valk Exclusive app for free. Through our app you can easily and securely place a reservation. In addition, it is possible to pay already made reservations via the app. You need a Van der Valk Exclusive account, which can be created in the app.

2.5 (Direct) Marketing
To make offers that interest you, we collect commercially interesting information about people, such as demographic data. We do this by placing cookies. We may collect information about you from third parties, including information from our partners and social media sites in accordance with your settings on such websites.

2.6 Social media
Van der Valk Exclusively can be found on various social media, such as on Facebook. Van der Valk Exclusively uses social media plugins on its website. When you click on one of these buttons and you register with your social media account, information is shared with the social media website and possibly shown on your profile. In addition, we may use your personal data when you use functions on the websites and / or apps of social media, such as a "Facebook-like". If such a function is used by you, we may obtain your personal data through our social media in question.

2.7 Contests and promotions (personal data)
Van der Valk Exclusively often organizes competitions and (win) promotions. If you respond or participate, we ask for your personal details. These are used to inform the prize winners, to carry out the action and to measure the response to the action.

2.8 Contests and promotions (personal data)
Van der Valk Exclusively often organizes competitions and (win) promotions. If you respond or participate, we ask for your personal details. These are used to inform the prize winners, to carry out the action and to measure the response to the action.

2.9 Application procedure
Van der Valk Exclusively collects and processes data from applicants through personal contacts, by mail, by e-mail and / or telephone conversations. We collect, among other things, the name, gender, contact details, motivation letters, information about the level of education and the job history of the applicant. This information is relevant to the completion of the application procedure and will be removed no later than 4 weeks after the end of the procedure. If you give permission for this, Van der Valk Exclusief may store your personal data longer in its administration, so that you may be contacted again in the future.

2.10 Employees
Van der Valk Exclusief also processes personal details of employees, in the context of the employment contract and on the basis of legal bases. For information on the processing of employees' personal data, please refer to the personnel manual of the entity you work for.


We do not share your personal data with companies, organizations and individuals outside Van der Valk Exclusive, except in one of the following circumstances.

3.1 With your permission

With your permission we can pass on your personal data to other parties. Permission is only valid if it is clear what you give your permission for and what the consequences are.

3.2For external processing

We provide personal data to our partners so that they can process data for us, based on our instructions and in accordance with our privacy policy and other appropriate confidentiality and security measures. Among our partners we understand, among other things, our IT suppliers and manager of the CRM system.

A list of all external parties with which Van der Valk Exclusief cooperates can be found below:

  • Amadeus
  • BIMBIM Bikes
  • Coosto
  • Copernica
  • Cycleshare
  • Facebook
  • Google Analytics
  • Google Hotel Price Ads
  • Help scout
  • Com
  • Ingenico (Business2you)
  • Chamber of Commerce
  • Oakyapp
  • OK Pay
  • Online Dialogue
  • PayByLink
  • Redhotminute
  • Regional Bouquet
  • Revinate
  • Roomserve
  • Social
  • SMTPeter
  • travel
  • Trengo
  • Com B.V.
  • Valk Business B.V.
  • Van der Valk Internet B.V.

3.3 Execution of an agreement

Provision of your personal data to third parties is permissible when this is necessary to fulfill our contractual obligations towards you. Part of this is processing your reservation. If it is necessary for the payment of bookings, we use a third party for the handling of online payments. We may also use your personal data to give effect to the attraction booked by you.

3.4 For legal reasons

We share personal data if we believe that disclosure of the data is necessary to comply with applicable laws and regulations, legal procedures or requests from government authorities.

3.5 Legal obligation

If a legal obligation requires this from us, we will provide your personal information. For example, it is possible that the police will request information from us in the context of fraud investigations. Another example is that the tax inspector can claim all the information required to levy taxes on the grounds of Article 47 of the General Law on State Taxes. Van der Valk Exclusief makes arrangements with the recipients of your personal data to ensure that the personal data are treated confidentially and are protected.


We do not store your personal data longer than necessary, unless there is a legal obligation on us to keep your personal data longer. Our basic principle is that we only retain personal data for as long as is necessary to provide you with our products and / or services. After this, we will delete your personal data as far as possible. In that context, the Van der Valk Exclusive Account created by you will be deleted after an inactive period of 5 years, due to the duration of the actions within the framework of Valk Loyal that you can use for 3 years as an account holder. If you have provided your e-mail address (possibly via your account) so that we can keep you informed of our services, we will still keep your data for that purpose.


Van der Valk Exclusief can transfer your personal data from the Netherlands to other countries. Countries within the European Economic Area (EEA) have an equivalent level of protection of personal data as the Netherlands. With due observance of the general requirements from privacy laws and regulations we can pass on your personal data to countries within the EEA. We can do this, for example, within our group for the benefit of good business operations.

Outside the EEA, we will only pass on your personal data if there is an appropriate level of protection. Van der Valk Exclusively uses model contracts approved by the European Commission for this purpose.


Van der Valk uses cookies. A cookie is a small text file that is stored on the visitor's device (electronic device) during the first visit to a website. Cookies aim to collect information about someone, the website or statistics. Some cookies also have the purpose to improve the user experiences of the website.

6.1 Types of cookies
We distinguish between functional and non-functional cookies. We always place functional cookies. These are necessary for the website to work properly. Non-functional cookies process personal data outside your field of view. These mainly enable us to improve our services. For example, we can measure how often our website is used and what information visitors are looking for. We always ask your permission for requesting non-functional cookies.

We use the following non-functional cookies:

1. Analytical cookies

With analytical cookies we collect statistics about the use of the website by the users. By measuring website usage the website can be improved in favor of the users.

Among other things, the following data is stored:

  • The IP address, which is made anonymous;
  • Technical characteristics, such as the browser you use;
  • From which page you came to the web store.
  • Tracking cookies

These are cookies that are placed to identify an internet user on a website. By placing tracking cookies we can keep track of which internet pages you visit. From the information about your website visits we can deduce what your preferences and interests are. On this basis we can make you personal offers.

2. Advertising cookies

We use advertising cookies to display personalized advertisements and to measure the effectiveness of an advertising campaign. The advertising cookies are necessary to actually show the advertisements.

6.2 Block and delete cookies
If you do not want our website to store cookies on your computer, you can indicate this in the cookie notification that you will see on the first visit to our website. Have you accepted our cookies before? Then you will no longer see this message and you will have to delete the cookies yourself (if desired).

6.3 Cookies used by third parties
Van der Valk Exclusively uses services from the third parties mentioned below. These parties can also store cookies on your device while using their services. Van der Valk Exclusively used:

  • Facebook Connect
  • Facebook Pixel
  • Google Analytics
  • Google Tag Manager
  • Hotjar
  • Vimeo
  • Youtube

You can also choose to block the placing of cookies via your browser. Do you block all cookies? Then our website works less well. We recommend that you selectively disable unwanted cookies. You can do this in your browser settings.


You have a number of legal rights towards us: inspection, correction or supplementation, data exchange, restriction of processing, transfer of digital data and the right of objection. We then explain these rights. We also explain how you can exercise these rights towards us.

7.1 Right of inspection
At your request we will inform you in writing whether we process personal data of you. With your request you must identify yourself by means of a copy of your driving license or identity document. In our response we explain which personal data we have processed or process from you, and we will provide you with a copy of it. We also explain for which purposes the data are or are processed, with whom the data are shared, how long they are expected to be stored, and what other rights you can enforce.

7.2 Improvement or addition
If you have received access to the processing of your personal data, you can ask us to correct inaccuracies or to fill in incomplete information. We motivate our response. If we decide to improve, you will receive an additional statement from us. This declaration also receives any recipients of your incorrect or incomplete data.

7.3 Data erasure
You can request that we delete your personal data in our systems in one or more of the following cases:

  • The personal data is no longer necessary for the purposes for which we have processed it;
  • You withdraw your consent for (further) processing, and there is no other basis for processing;
  • You raise a reasoned objection, and there are no compelling reasons not to honor your objection;
  • The personal data have been processed unlawfully by us;
  • We must delete your personal data on the basis of a legal obligation;
  • We have collected your data by means of mobile telephony or internet services.

7.4 Limitation processing
If you have reported any inaccuracy or incompleteness in your personal data to us, you may request us to limit the processing as long as we have your request pending. You may also request us to limit the processing of your data if you believe that we are processing your data unlawfully or do not need it, or if you have objected to (further) processing it. After receiving your restriction request we will only process the data after obtaining permission or for serious reasons (such as legal proceedings).

7.5 Transfer digital data
If you have provided personal data to us in a structured, traditional digital file format, and we have processed your data with your consent or in the performance of an agreement with you, you have the right to request a copy of this information. In those cases, you can also ask us to forward your data directly to another service provider.

7.6 Objection
You may at all times protect yourself against the processing of personal data relating to you. This applies in particular to profiles that we have created based on your personal data. We will cease processing your data after receiving your objection, unless we can provide compelling legitimate reasons that outweigh your interests, rights and freedoms.

If we process your personal data for direct marketing purposes, you may object to it at any time and we will immediately cease processing.

7.7 Exercising rights
If you wish to make use of one or more of the rights listed above, you can only contact us via the e-mail address Van der Valk Exclusief will decide on your request within 4 weeks, unless we let you know within that period that we need a little more time.

Are your personal data processed on the basis of your consent? Then you have the right to withdraw your consent. Any withdrawal of your permission will not affect previous processing on this basis.


Despite the care and attention paid to the management of this website, it is possible that the site contains incorrect information. Van der Valk Exclusive can not be held liable for technical or editorial errors that occur in this website, nor for any consequential damage resulting from the use or the temporary unavailability of this website or the links to the websites of third parties.


Do you have a complaint about the use of your personal data? Then we point you to the complaints procedure with the Dutch Data Protection Authority. This authority is authorized to take note of your complaint.


Do you have any questions? Send an e-mail with your question to:

This privacy statement is in accordance with the General Data Protection Regulation. We reserve the right to periodically update this privacy statement. The latest version is published on this page.

Version May 2018